Jeffrey is an expert in the field of plant-based nutrition and health.

Having previously played lower-level professional football in Austria, Norway, the United States, he pivoted towards a 100% whole-food plant based diet in August 2017 after extensive research.

Training and fitness remains an integral part of his life, and he believes that eating this way (which is anti-inflammatory by nature) allows him to recover quicker and train more frequently.

In 2017 Sam won a gold medal for his age group at a national level in triathlon. Represented Great Britain in the triathlon world championship.

Sam is a world record holder after rowing unaided for 3000miles across the unforgiving Atlantic Ocean. The fearless team of five attempted the world’s toughest row to raise awareness and support the fight against the scourge of plastic in the oceans with the Plastic Soup Foundation.

Waheed pursued a football career before injury struck. Undeterred, he ventured into the fitness world pursuing personal training and physique competition (FMC Pro Elite Athlete) achieving widespread recognition – Sports Personality 2017 (PMMA), British Muslim finalist 2016, Personal trainer of the year 2015.

Alongside his entrepreneurial pursuits, Waheed is now exploring the old age discipline of boxing and will transition into the professional ranks in 2020.

Jon is addicted to progress.

Based in Singapore, he is an entrepreneur by day and obstacle racer by night. After joining Spartan’s elite ranks in 2019, he has claimed podium positions in races across South East Asia.

Marc is an ex-elite golfer who has turned to mountain biking.

Cross-European routes across the Alps are a regular occurrence leading to a focus on shortening the recovery process to prepare for the following day’s ride.